Political, social and legal factors that affect mcdonalds fast food outlet (uk) and haveli restaurant (india) 1732 words jun 26th, 2012 7 pages you would hope that businesses all over the world would work to the best of their ability in order to be the best. Economic factors affecting kfc restaurants luân: 100035 [pic] 1 why is kfc famous kentucky fried chicken, better known as kfc, is the largest chicken restaurant kfc is an internationally fast food industry in the world kfc began with colonel harland sanders, in america in the year 1939 they have the main ambition to increase & maintain the quality in fast food industry. We will write a custom essay sample on pest analysis of kfc specifically for you for only $1638 $139/page 203 social factors pest is use to identity external forces affecting the business this is some example that shown the business’s political, economical, social and technological environment.
Pestel/pest analysis of kfc by adamkasi | dec 19, 2015 | companies this articles will discuss the pestel or pest analysis of kfc to perform analysis of external factors ( political, economic, social, technological, environmental and legal ) that have impact on the organization. Introduction:kfc (kentucky fried chicken) founded by colonel harland sanders in1952more than 11,000 outlet85 countries and territories around the world8million customers each day this is a fast food restaurant chain headquarteredin louisville, kentucky united states, which specializes in fried chicken.
Kfc recently had a campaign broadcasting the healthiness of it's food they used social media to broadcast when eating at kfc doesn't count towards their calories this campaign was a huge success, and statistics showed people who saw this ad were three times more likely to go to kfc.
Colonel harland sanders is the founder of kentucky fried chicken, in 1930`s sanders who was at the age of 40 year used to maintain a service station in corbin at kentucky and used to serve the customers with his new formula of cooking chicken with 11 herbs.
B) research and development: kfc always support the work of research and development in order to introduce the new technology2 social/cultural forces: a) social class: kfc target all classes including upper class middle class and lower class b) culture: kfc from where they come is different but they adopt the pakistani culture also. Factors effecting brand preferences: a comparative study of mcdonald’s and kfc muhammad usman haider1 industries ie mc-donald’s and kentucky fried chicken (kfc) factors included were taste and quality of product, price of product, delivery of product, availability of product, environment of restaurant, staff of behavior and.
The kfc double down is a perfect example of this effect when chain restaurants rolled out new items in the past, they were confined to a small market and the impact of the item was only local this meant that a new sandwich could create a local buzz, but not much more.
Kfc (kentucky fried chicken) is a chain fast food restaurant based in louisville, kentucky in the united states of america kfc was founded by colonel harland sanders in 1952 he became a well-known personality throughout thousands of kfc restaurants or outlets worldwide. Factors effecting abasyn journal of social sciences vol 5 no 2 muhammad usman, dr farzand, m farooq, & m faheem 28 factors effecting brand preferences: a comparative study of. Kfc, kentucky fried chicken is born at year 1950 at a remarkable pace from one road side restaurant into an internationally renowned restaurant chain kfc is founded by harland sanders in corbin, kentucky.